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Presswift.

Privacy Policy

Last updated: 14 October 2026

1. Introduction

Welcome to Presswift ("we," "our," or "us"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our printing services.

2. Who We Are

PressWift is operated by Inteeka Ltd, registered in England and Wales, company number 06968102. Registered office: 9 Cranleigh Mews, London SW11 2QL, United Kingdom. Inteeka Ltd is the data controller for personal data collected through this website and is registered with the Information Commissioner's Office under registration ZB010787.

Privacy contact: privacy@presswift.com

3. Information We Collect

Personal Information

We collect personal information that you voluntarily provide to us when you:

  • Place an order for printing services
  • Create an account on our website
  • Subscribe to our newsletter
  • Contact us for customer support
  • Upload artwork files for printing

This information may include: name, email address, phone number, billing address, shipping address, payment card details, and any other information you choose to provide.

Automatically Collected Information

When you visit our website, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and cookies installed on your device. We also collect information about your browsing behaviour, such as pages viewed and links clicked.

Files and Artwork

When you upload files for printing, we collect and store these files securely. We only use these files for the purpose of fulfilling your order and may retain them for a limited period for quality assurance and reorder purposes.

Records of What You Approve and Agree To

When you use a page where you approve a quote, a proof or an artwork check, or choose a delivery service and pay, we keep a copy of the page as it is at each choice you make on it (each box you tick, option you pick and button you press), including what you have typed into it. Nothing else you do on the page is recorded. If you have accepted cookies on our banner, we keep a recording of the whole visit instead (what you tap, scroll and choose). Your card details are never part of either: you type them into Stripe's own secure form, which we cannot see or record. With each approval, delivery choice and confirmation box you tick, we also record the time, the wording you agreed to, the delivery services and prices you were shown, and the device and IP address you used.

We keep these records with your order so that you and we have an accurate account of what was shown and agreed, and so that we can answer any question or dispute about it, including a card payment dispute. We rely on our legitimate interest in keeping an accurate record of our contract with you, and you can object to it (section 9). Only our team can see them. The page recordings are deleted 2 years after your visit; the records of what you agreed to are kept with your order information (section 8).

Job Applications

When you apply for a job through our careers page, we collect what you enter on the application form: your name, email address and phone number, whether you hold a full UK driving licence, whether you have the right to work in the UK, your answers about the role and your experience, and your CV and cover letter if you choose to attach them. We use these details only to consider you for the role and to contact you about your application. We do this with your consent, which you give when you send the form and can withdraw at any time, and because it is a step taken at your request before an employment contract.

Your application is read only by the person hiring. It is not sent to a shared inbox, not used for marketing and not shared with anyone outside Presswift, other than the service providers that host our website and database. We delete your application and its documents 6 months after we receive it. If you would like it deleted sooner, or you would like a copy of it, contact us using the details in section 15 and we will do so.

If we invite you to take an online skills test, we keep your name, the answers you give, how long each question took, when text was pasted or you left the page, and a recording of the test page itself (what you click, scroll and type on it). We never use your camera or microphone and see nothing outside the test page. We ask for your agreement before the test starts, use it only to consider you for the role, and delete it 6 months after we sent you the link.

Visitors and Contractors at Our Workshop

When we invite you to visit our workshop, or you come to do work there, we collect what you give us on your visitor form: your name, email address, phone number and company, why you are visiting and when, who is coming with you, your vehicle registration if you park with us, any access needs you choose to tell us about, and, if you are working on site, details of the work, your insurance, your risk assessments and method statements, and an emergency contact. We also keep the confidentiality agreement you sign (your typed name, your drawn signature and when you signed), the times you are checked in and out, and who on our team checked you in.

We check your photo ID when you arrive but never copy or keep it: we only record how we checked (for example, passport). We use your details to arrange and record your visit, to keep everyone on site safe (including knowing who is here in an emergency), to make sure work on site is safe and insured, and to keep the agreement you signed. We do this because of our legitimate interests in running a safe and secure workshop, to meet our legal duties for health and safety, and to keep to the agreement. Anything you tell us about access needs is used only to make your visit safe and comfortable.

Your details are seen only by our staff and the service providers that host our website, database and email. We keep your visit record, including your signed agreement and any documents, for 6 years after your visit, then delete it automatically. You can ask for a copy, a correction or deletion using the details in section 15.

4. How We Use Your Information

We use the information we collect to:

  • Process and fulfil your printing orders
  • Communicate with you about your orders and provide customer support
  • Send you marketing communications (with your consent)
  • Improve our website and services
  • Detect and prevent fraud or unauthorised access
  • Keep an accurate record of what you approved and agreed to, and answer questions or disputes about it
  • Comply with legal obligations
  • Process payments securely through our payment processor (Stripe)
  • Check the artwork you upload, prepare proofs and suggested corrections, and draft replies to your enquiries, with the help of automated tools including AI services (see below)

Automated tools and AI

We use automated checks and artificial intelligence (AI) services to help our team review uploaded artwork, prepare proofs and suggested corrections, and draft advice and replies about quotes and orders. Artwork files, and the messages you send us, may therefore be processed by an AI service provider acting as our data processor. We rely on our contract with you (performance of a contract) and, for drafting and quality checks, our legitimate interest in producing your order accurately and quickly.

These tools support our team; they do not make decisions about you on their own. Any correction we suggest is shown to you as a proof for your approval, and a member of our team checks every job before it is printed. Your files and messages are sent to these providers only to carry out the task in hand, are not used to train their models, and are retained by them only as long as needed to provide the service. You can ask us at any time for a member of the team to review any artwork check or suggestion by hand.

5. Payment Processing

We use Stripe as our payment processor. When you make a purchase, your payment information is transmitted directly to Stripe and is not stored on our servers. Stripe's handling of your payment information is governed by their Privacy Policy. We receive only limited information necessary to complete your order (such as the last 4 digits of your card and transaction confirmation).

6. Information Sharing and Disclosure

We share your information only with the following categories of recipients, all of whom act as data processors under our instructions and are bound by appropriate data protection agreements:

  • Stripe — payment processing
  • Supabase — application database, authentication and file storage (including uploaded artwork)
  • Vercel — website hosting, performance monitoring (Vercel Speed Insights) and basic visit measurement (Vercel Analytics)
  • Postmark — sending transactional emails such as order confirmations, shipping updates and quote responses
  • Twilio — sending text messages about the progress of your order to the mobile number you give at checkout, such as a proof that is waiting for your approval, and connecting phone calls between you and our team about your order. Those calls are recorded from the moment you answer, and you are told so at the start of the call; the recording and a written transcript are kept with your order so that we have an accurate record of what was agreed. These are service messages about your order, not marketing.
  • Daily — the video room for a free video consultation you book with us. The call is only recorded if you click Allow when we ask; then the sound of the call (not the picture) is recorded to prepare your notes and quote. The recording is deleted 90 days after the call; the written notes and transcript stay with your quote.
  • Google — website analytics (Google Analytics 4) and advertising attribution (Google Ads), only where you have consented via our cookie banner; and transcribing recorded calls about your order and recorded video consultations (Gemini API)
  • Anthropic — AI services that help our team check uploaded artwork, prepare proofs and suggested corrections, and draft advice and replies about quotes and orders (see “Automated tools and AI” above)
  • Shipping carriers — to deliver your printed orders to the address you provide
  • Printing partners — where a third-party printer fulfils part of an order on our behalf
  • Legal authorities — when required by law or to protect our rights, property or safety
  • A successor entity — in connection with a merger, sale of company assets or acquisition

We do not sell your personal information to third parties.

7. Data Security

We implement appropriate technical and organisational security measures to protect your personal information against unauthorised access, alteration, disclosure or destruction. These include encryption in transit (HTTPS), encryption at rest in our hosted database, access controls, and regular security review. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

8. Data Retention

We retain your personal information for as long as necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Order information is typically retained for 7 years for tax and accounting purposes. Uploaded artwork files, and the proofs and print files we prepare from them, are kept for 7 business days after your order is printed and may then be deleted; keep your own copies. Recordings of the pages where you approve and pay (section 3) are deleted 2 years after your visit; the records of what you agreed to there are kept with your order information. The sound recording of a video consultation is deleted 90 days after the call.

9. Your Rights and Choices

Depending on your location, you may have the following rights:

  • Access: Request access to your personal information
  • Correction: Request correction of inaccurate information
  • Deletion: Request deletion of your personal information
  • Data Portability: Request a copy of your information in a portable format
  • Opt-out: Unsubscribe from marketing communications
  • Object: Object to certain processing of your information
  • Restrict Processing: You can ask us to limit how we use your personal data, for example while a question about its accuracy or our use of it is resolved
  • Withdraw Consent: Where we rely on your consent, you can withdraw it at any time; this does not affect the lawfulness of anything done before you withdrew it

To exercise these rights, please contact us at privacy@presswift.com

10. Complaints About Our Handling of Your Data

If you are unhappy with how we have collected, used or otherwise handled your personal data, you have the right to complain directly to us — a statutory right under UK data protection law introduced by the Data (Use and Access) Act 2025. To make a complaint, email us at privacy@presswift.com with the subject line “Data protection complaint”, or use the contact details at the end of this policy.

When we receive your complaint, we will:

  • Acknowledge receipt of your complaint within 30 days
  • Take appropriate steps to look into your complaint without undue delay, including making any necessary enquiries
  • Keep you informed of its progress
  • Tell you the outcome of your complaint without undue delay

You also have the right to lodge a complaint with the UK supervisory authority, the Information Commissioner's Office (ICO), at ico.org.uk or on 0303 123 1113, at any time. We would, however, welcome the opportunity to address your concerns first.

11. Cookies, Tracking and Third-Party Analytics

We use cookies and similar tracking technologies to collect information about your browsing activities. You can control cookies through your browser settings or via our cookie banner. For more information, please see our Cookie Policy.

Google Analytics 4 (GA4). We use GA4, a web analytics service provided by Google LLC, to understand how visitors use our site so we can improve it. GA4 sets cookies on your device and processes information including your IP address (truncated by Google), pages viewed, time on page, and approximate location. We have configured Google Consent Mode v2 so that no GA4 cookies are set or data sent to Google until you accept cookies via our cookie banner. You can change your choice at any time by clicking the Cookie Settings link in the footer of every page, which re-opens the banner. Withdrawing consent is just as easy as giving it.

How our pages are used. Once you have accepted cookies on our banner, our product pages, basket, checkout steps and quote request page keep a record of how the page was used: what was scrolled, tapped and clicked and where the pointer went, so we can see where our site is hard to use and make it simpler. Everything typed into a box is masked in your browser before anything is sent, and so are your contact details and address where a page shows them back; card details are entered in our payment provider's own secure frame, which is never recorded. We watch these recordings ourselves and never share them. No recording is made before you accept cookies, and declining or withdrawing consent (the Cookie Settings link in the footer) stops it.

Where you came from. When you arrive on our site, your browser keeps a small note in its local storage of how you got here: the website that linked to us (its name only, such as chatgpt.com or google.com, never the full address), any campaign tags on the link, the first page you landed on, and the time. It stays on your device for up to 30 days and is not shared with anyone. If you add something to your basket, that note is saved with your basket and, if you order, with your order, so we can see which websites bring us customers. You can clear it at any time by clearing your browser's site data for presswift.com.

Enhanced Conversions for Google Ads. If you consent to advertising cookies, we may share hashed (SHA-256) versions of personal data you provide to us — such as your email address at checkout — with Google so that Google Ads can accurately attribute conversions back to ad clicks. Google receives only the hashed values and does not learn your raw email address from this process. This feature is disabled entirely unless you accept advertising cookies.

Google acts as a data processor (and in some cases a joint controller) for these flows. Personal data may be transferred to Google servers in the United States and other countries; Google applies Standard Contractual Clauses approved by the UK Information Commissioner's Office to ensure your data is protected to UK GDPR standards.

12. International Data Transfers

Some of our processors (Stripe, Supabase, Vercel, Postmark and Google) operate servers outside the United Kingdom and the European Economic Area, including in the United States. Where your personal data is transferred outside the UK, we rely on the UK International Data Transfer Agreement (IDTA), the UK Addendum to the EU Standard Contractual Clauses, or an adequacy decision recognised by the UK Information Commissioner's Office to ensure your data continues to be protected to UK GDPR standards.

13. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be indicated by an updated “Last updated” date. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

15. Contact Us

If you have questions or concerns about this Privacy Policy or our privacy practices, please contact us:

Presswift

Email: support@presswift.com

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